Trustile: Opening Doors Across America to Homeowners and Businesses Who Want Maximum Customization Options with Minimal Turnaround
TruStile is a high-end door manufacturing company that was founded in 1995 on the principle that infinite customization options combined with high quality manufacturing and a fast turnaround would lead to profitability, job satisfaction and a loyal, repeat customer base servicing proud home and business owners. Nearly twenty years later, it is safe to say that their assumptions were correct. TruStile’s “No limits!” approach to door design, where the customer is only limited by his or her own imagination, has allowed it to become the preeminent producer of custom doors in the region, if not in the nation.
Utilizing the versatility of MDF (medium density fiberboard) as a primary material, TruStile has been successful at leveraging two essential customer relation idioms into a wildly successful, nationally-recognized business venture. The primary and most important ideal is that ‘the customer is always right”. In the case of TruStile and customized door design, a customer can literally send TruStile a chunk of a 100-year-old door and ask them to duplicate it according to outdated or unusual dimensions and receive an exact replica in return – down to 1/16” of an inch! The next guiding principle is that “good service is good business”. In addition to being able to give the customer the luxury of absolute customization, TruStile can also deliver world-class products in a remarkably short amount of time. Competitors, offering a limited number of options, cannot compete with TruStile’s quick turnaround—remarkable, considering the virtually unlimited number of deliverable options.
TruStile first turned to Manufacturer’s Edge in 2007 to help them train their diverse workforce. Since then, Manufacturer’s Edge has partnered with TruStile on eleven different projects that have ranged from setting up cellular flow and reducing set up times to cross training their staff with Training Within Industry. Holding true to their core values of customization, TruStile Vice President Steven Jara says that the instruction they received from Manufacturer’s Edge has been invaluable and that, above all, they especially appreciated the fact that they were able to pick and choose the training they received and adapt it specifically to their own needs. Customized training & advocacy for a company seeking to optimize customization? That’s the epitome of the Manufacturer’s Edge mission at work.
CAMT was helpful in providing us skills we could reapply on our own. They did this by providing real floor based exercises along with typical classroom training. It helped tremendously to have the same instructor lead all our projects. As he became more familiar with our company it was easier for him to participate with appropriate recommendations and tools.Steven P. Jara, Vice President of Operations
